Volume 11, No.
Valuing Transit Service Quality
Todd Litman, Victoria Transport Policy Institute
This article investigates the value transit travelers
place on qualitative factors, such as comfort and convenience, and practical
ways to incorporate these factors into transport planning and project
evaluation. Conventional evaluation practices generally assign the same time
value regardless of travel conditions, and so undervalue comfort and convenience
impacts. More comprehensive analysis of transit service quality tends to expand
the range of potential transit improvement options, and justify more investments
in transit service quality improvements. This article examines the value
passengers place on transit service quality, summarizes research on travel time
valuation, explores how transit service quality factors affect travel time
values and transit ridership, and discusses implications of this analysis.
Full text (pdf)