“Creative Excellence for Successful Employer Programs" Netconference

On March 25, 2010,  the Association for Commuter Transportation (ACT) and the National Center for Transit Research (NCTR) at the University of South Florida held a netconference on Creative Excellence for Successful Employer Programs.

A single conversation with a wise man is better than ten years of study. Chinese Proverb

To that end, the National Center for Transit Research (NCTR) at the University of South Florida and the Association for Commuter Transportation (ACT) arranged for 3 wise people to share their creative insights into their award-winning programs so other TDM program managers can learn from their successes and learning experiences.

• Murder Mystery: Hollywood Homicide at the Roadrage Company.  To enliven part of the SoCal Chapter of ACT’s Regional Sustainability Conference, Kristina Valenzuela Caltech’s Employee Transportation Coordinator and others on the SoCal ACT Board, wrote a murder mystery based on the board game, Clue. Participants learned from her how you can use this innovative and inexpensive idea that combined rideshare topics with relevant issues such as the environment and entertainment to use for worksite rideshare promotions. This project won the 2009 Creative Excellence Award (under $8,000) from ACT with a direct cost of only $152.

• Amazing Rideshare Challenge Campaign. Bill McCaughey, representing Inland Empire Commuter Services’ (IECS) will describe the Amazing Ridesharing Challenge Campaign. The campaign’s purpose is to motivate Employee Transportation Coordinators (ETCs) to encourage their employees to rideshare at least one day during Rideshare Week. Based on the Amazing Race television show, the Amazing Rideshare Challenge was designed to provide ETCs with easy and entertaining ways to promote a Rideshare Week campaign at their worksite. As a result of the Amazing Rideshare Challenge, every employer that attended the event participated in the pledge card campaign. And IECS received over 11,000 pledge cards for Rideshare Week; a 47% increase. Participants heard how IECS planned and conducted the challenge and how half of the 160 employers met or exceeded their pledge card goal! This project won the 2009 Creative Excellence Award (over $20,000) from ACT.

• National Institutes of Health. Joseph Cox, Employee Transportation Services Office of the National Institutes of Health (NIH), and recipient of ACT’s 2009 Employee Transportation Champion Award, will discuss the very successful NIH transportation program. Mr. Cox is responsible for overseeing the NIH Parking Program, all ridesharing/vanpooling efforts, and the NIH’s 5,000+ member Transhare Program for the largest Federal employer in Montgomery County (MD), with over 18,000 Federal Employees at the Bethesda Campus. Attendees heared how NIH’s programs such as Lunch Time commuting seminars and the Transhare Program have decreased the number of vehicle trips to the NIH campus to 42% below 1992 levels!

Moderated by Donna Smallwood, MassRides/URS

The 74 minute streaming media recording also includes about 20 minutes of questions and answers. Questions were fielded from an estimated 175 people attending the presentation.

View the streaming media recording of the presentations (You need Windows Media Player™  to view) (74 minutes)

Copy of all the PowerPoint slides (pdf)

We welcome your feedback. Visit http://www.surveymonkey.com/s/ACTawardwinners after viewing to evaluate this net conference.

Links

List of all NCTR Netconferences